How you can finally win the lottery using Burger King’s clever copycat method — Silver Lotto

They did it by cleverly deciding where to build new branches at a fraction of the cost of other chains.

Here’s how they did it…

While McDonald’s would spend millions of dollars analyzing the perfect spots to build on, Burger King would wait it out.

Once the decision was made and construction began on the new McDonald’s, Burger King would simply build a new restaurant across the street.